An Interview with Meow Meow Tweet's Co-Founder Tara Pelletier

You’ve heard me rave about small-batch, vegan apothecary Meow Meow Tweet before, and my love for their lip balm and other products has only grown in the last few months. Now, we’re getting a little peek inside the brand’s process and background from co-founder Tara Pelletier (keep reading for a sneak peek at a #FridayDeal too…).

How did you get interested in green beauty? 
I got interested in green beauty when I was living in Southern California between my undergraduate and graduate school years. I was cooking in restaurants and helped to open a restaurant that was based on farm-to-table food. It was the first time I’d ever been introduced to seasonal menus, ethical ingredient sourcing and the slow food movement. It made me question a lot of what I was doing and how I was participating in the world.

I wasn’t an especially beauty conscious kid. I barely wore makeup except for a few “gothic” years in high school. But maybe that was more like face paint? When I was little I liked to get dressed up in my mother’s clothes and pretend that I was a witch. We joke that I’m living that dream now with all of my potions.

What’s your superhero origin story?

I grew up in Northeastern Connecticut, in a then rural town (my house was on a  dirt road until I left for college). I went to art school in Baltimore and cooked in restaurants to pay my way through school. After graduating, I moved to San Diego and worked in a handful of restaurants there. When I got into grad school for art, I vowed never to cook in restaurants again. I thought that I couldn’t be an artist and have anything else that I was passionate about. Obviously I’ve learned that isn’t true, since I now run this business and also maintain a studio art practice.

How was MMT born?
Meow Meow Tweet was born out of a dissatisfaction with the part time work that Jeff and I were doing in the art industry. We wanted to have more control over our time and to feel like the work we were doing to sustain our lifestyle was important in some way. We were also urban homesteading, with an indoor garden and a vermicompost.

“When we made our first batch of bar soap and it was a success, we thought of this hare-brained idea that became MMT. I still can’t believe that a company called Meow Meow Tweet exists.”
Meow Meow Tweet Co-Founder Tara

MMT has become a successful cult favorite. What makes it unique?
Meow Meow Tweet’s uniqueness comes from its attitude. It’s fun and playful on the outside but serious about what’s on the inside. From the beginning, Jeff and I never wanted to follow design trends and approached the packaging like little gifts that we make for our customers. Additionally, we wanted to make a completely natural vegan line that was just as effective and pleasurable as other non-vegan natural brands. At the time we were having a hard time finding a company that made sophisticated products with all of our ideals. Also, as I mentioned, I’m a child of the slow food movement and so we’ve taken that approach to skincare and to how we function as a company. We believe in little gestures making a large impact.

What’s next for MMT?
We are in the process of developing a new product line which is almost finished and very exciting. Stay tuned for that next Spring! And more immediately, I’m coming out with a side project of my own natural perfumes under another name. You’ll see that later this Fall.

What are your current top five beauty must-haves that you use every day? Fashion/style pieces?
My top five beauty must-haves are my amazing partner, my cats, some leisure time, a good book and a gorgeous meal; because it doesn’t matter what amazing oils and creams I use, I’ll never feel beautiful if I don’t live a good life. In terms of fashion, a well-fitting pair of pants is very important, as many woman would probably agree.

I couldn’t be more excited about a perfume line from Tara, given how much thought goes into MMT. Haven’t tried the fab line yet? Come back tomorrow for a little Friday Deal incentive to stock up!

Product Review: Laurel Whole Plant Organics

One of my favorite things about the green beauty world as I’ve experienced it is the camaraderie that you feel when you hear the story of how a brand was founded and it aligns closely with your own story of switching to natural products. This is what initially drew me to Laurel Whole Plant Organics (formerly Sequoia Beauty): Laurel, the line’s crafter, started her clean journey when a series of health issues arose. Nothing except natural medicine helped, which inspired her to go back to school to study herbs—and Laurel Whole Plant Organics was born, touting the belief that flower and herb-based skincare from biodynamic, raw, unrefined whole plant ingredients is the secret to glowing, healthy skin.

My story starts similarly, with digestive and lymphatic systems issues that no doctors could solve. So, I took matters into my own hands with lots of research, lots of label reading and lots of annoying soliloquies to friends, family, strangers and anyone within earshot.

Because our paths feel parallel, I had an affinity for Laurel and her line before I got a chance to try it. Then I got my hands on it and it was love at first sight and sniff. That’s why I’m so happy to help welcome Laurel WPO to the A Night For Green Beauty brand lineup! Now, onto the review…

I got to try a number of things from the line, but I want to regale you with my top three favorites, the ones I’ve been using religiously and the ones I’m already scared to run out of:

  1. Facial Elixir for Normal/Mature Skin—This hydrosol contains amazing, hydrating, soothing ingredients that my skin can’t get enough of. My favorite part of the blend is the helichrysum hydrosol, which my skin has been craving lately (it’s in my current face wash too, but more on that later). Helichrysum is a known anti-inflammatory, anti-allergenic, antiseptic and more. It’s great for healing scars, open wounds and sensitivities. Pair that with powerhouses like rose, calendula, frankincense and licorice and you’ve got a must-have elixir.
  2. Facial Mask: Brighten—I’m having a really hard time not just raving about all these products. This mask is incredible. It’s really gentle on my sensitive skin and I can see it working to repair my scars and dark spots. It has a distinct carrot smell that I find really invigorating in the morning, and it doesn’t contain any clays, which can be drying and stressful to my skin when overused. Comfrey, calendula and gotu kola boost aging skin and provide a glow.
  3. Healing Balm for Face and Body—If every skincare line has a holy-grail product, this is Laurel WPO’s. This balm is magic in a jar. It heals cuts, scrapes, blemishes, bug bites, eczema, dermatitis and more. I recently got a severe underarm rash from who-knows-what and this balm fixed it nearly overnight. Lavender, yarrow and marshmallow combine with, you guessed it, calendula,  comfrey and helichrysum for anti-inflammatory and super healing powers that are unrivaled for me in other healing balms I’ve tried. And, no beeswax!! My skin is healthier and happier.

If you’re looking for a new line to try, this should go to the top of your list. I can’t say enough about the loveliness of its blends, its scents and its performance. Get thyself to their website!

Oh, and did I mention that the first 20 people to the A Night For Green Beauty event on August 7 in LA will snag a treat from Laurel WPO? No? Well, now you know to get there on time! Have you tried Laurel’s line? What do you think of it?

Quick question: When was the last time USPS delivered you something other than credit card bills and catalogs you never signed up for? We thought so. Which is why we want to introduce you to (or remind you about) our special little boxes from Quarterly: delightful surprises in the mail, chosen for you, by us.

Simply: Quarterly is a subscription service not unlike a magazine, except that instead of getting words and pictures printed on paper, you get awesome stuff.

And just like a magazine, you don’t know in advance exactly what’s going to be in each issue, but you subscribe because you like the people who put it together and/or you think you’re going to enjoy what you receive. That’s how the No More Dirty Looks Quarterly boxes work: 4 times a year (for $50/quarter), you get a box of goodies (and no, it’s not a pile of those tiny sample packets companies give away free) along with a letter from us explaining what’s so great about the products and why we chose them.

Above you can see what was in our last box: shampoo and conditioner from the insanely amazing Rahua (plus samples), a beautiful hair brush, our favorite dry shampoo of all time. What’s in NDL010? We’re not telling, but…

You can enter below for a chance to win a box for free because we’re doing a giveaway!

The details: From now until midnight on Thursday, April 10 (like when the clock changes over from the 9th to the 10th), you can enter to win your very own NMDL10 NMDL09 box from Quarterly Co.! Enter below with your Facebook account or email address. You’ve got a few options for how to enter, but the more that you complete, the more chances you’ll have to win. We’ll select one winner after the contest ends and we’ll notify you here on the blog so check back here on Thursday to see if you’re our lucky winner! (No purchase necessary, obvs.)


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Meow Meow Tweet Lip Balm, Deodorant Cream

You may remember a few weeks back when I lamented about my lip sensitivity. Before I go any further, I first must say the hugest of thank yous to all the readers who responded—reading your recommendations was like Christmas morning in beauty product land (man, who now wishes Beauty Product Land was a real place? And not just my bathroom cupboard overflowing with half-finished products?). You are all so thoughtful, kind and generous and I so appreciate you sharing your stories in order to help me with mine.

Back to business: Because of that post and because the clean, green beauty industry is full of amazing founders, I got a few emails and tweets from brands about trying out their lip products. I humbly accepted (after verifying that they meet my personal standards) and since then have found my new favorite, non-irritating lip balm: the vegan balms from Meow Meow Tweet.

Now, I’d been sort of online stalking MMT (can I call you that?) for a while because I’d heard and read great things (plus, look at the whimsy on their packaging! And in their name!), so I was thrilled to try out not just their balms, but their deodorant cream too. Natch deo has long evaded me because, much like lip balm, the ones I’d tried all gave me an angry red pit rash.

Though I wanted to obsessively slather them on when they arrived at my door, I was also a tad wary because of my history. So I calmly tried one at a time, in as controlled of an environment as I could, to ensure nothing else I was using would be a sensitivity trigger. Here are my results.

Vegan lip balm: These smell incredible (I have the Cocoa and the Tangerine Lime flavors) while also being the hardest working, longest lasting balms I’ve ever used. Not exaggerating even a little here, lovelies—when I wrote my original post asking for lip balm suggestions, it was because I couldn’t find anything that lasted overnight the way Aquaphor does (my last dirty product…). I can swipe my Meow Meow Tweet balm on before hitting the hay and when I wake up, my lips are calm, hydrated and happy. No other lip product in a twist up tube has ever done that for me, and I’m including Blistex, which I use to slather on. I even apply MMT’s balm to a little dry-skin crack I have in my nose, and it fixes that. Miracle, I tell you, people. Miracle.

(Oh, and sidenote: I’m 90% sure that my lips are sensitive to beeswax or at least the propolis that comes with bee-related products. Totally makes sense since propolis comes from botanical sources and I have seasonal allergies. Only 90% sure because some lip products I have that have beeswax, I don’t react to.)

Deodorant cream: Another clean product I’ve failed to find—until now. I thought I was sensitive to the baking soda in other deos, but this one contains it and I don’t react to it. I have the lavender scent and it’s so light and lovely that I’m happy to reapply when I get my sweatiest. On a day when I’m not running crazily around or having a random hot flash (yes, I’m only 27, but hormones are fickle), the MMT deo lasts through it all with no stinky-ness. Can’t really ask for more. Plus, it’s softer and more easily spreadable than others I’ve tried, which makes me waaaay more likely to apply it and not reach for my Dove twist up stick (yep, go ahead and shun me—I keep a Dove around in case irritation starts).

So there you have it: success on the lip balm and the pit balm front! Who could ask for more? I know MMT has a following so share what else you love from this line so I know what to snag when I repurchase these goodies! Has anyone tried the candles? Would I love them?

La Bella FiguraDull. Dry. Parched. Flaky. Un-luminous.

Is anyone else finding that these are the adjectives they’re constantly using to describe their skin? It’s kind of starting to get old. And it’s making me want to give good ol’ Mother Nature a punch in the throat.

Since that’s not possible and since I’d probably feel bad gouging an old lady, I’m trying to remain calm and rely on things I know make my face a little less like sandpaper. Or a blemish-y paper bag. Drinking warm lemon water. Sleeping more. Sweating it out. Eating my leafy greens.

But, even though I know that in the long run all those habits will make my skin better, sometimes I need a little more control. Immediate control—and immediate results.

That’s when I turn to a tried and true brand, from whom I have not tried anything I didn’t love. The two powerhouse products pictured above are just a sample of the results-oriented brand La Bella Figura (remember when I raved about the Modern Radiance Concentrate?). In times of flaky dryness, LBF’s Organic Barbary Seed Fig Oil and the Bio Active Healing Mask have rescued my skin.