The Summer Hair Challenge—Join Us! (There’s a Prize)
Oh, hi! How’s your summer going? Grossed out by the August weather? Us too. Hair misbehaving as usual, hey? We feel ya. And actually, we have a theory about that—which you all probably know by now—and we want to re-prove it.
Last summer we announced the Summer Hair Challenge this same week and the results blew our freaking minds. You all looked smoking, and, well, it’s that time of year again. And since everyone is sick of the heat and wrestling with their hair, we decided to bring it back.
Some time in the next week, when you get up in the morning, shower, shampoo and condition your hair using nontoxic natural products, comb it when you get out of the shower, and that’s it. No leave-ins, no heat. Once it’s dry, send us a pic.
This year we’re offering some extra incentive too: A brain-meltingly good haircare basket courtesy of NuboNau. The winner—who will be chosen at random—will get products from Rahua, John Masters, and Intelligent Nutrients. Worth the price of admission, wouldn’t you agree?
Some rules: No sneaking in a little blast from the dryer on your roots, no irons, no natural leave-ins, and certainly no toxic ones. Naked hair, air-dried.
Instructions: As we said above, you have to get it wet, whether you use shampoo and conditioner or both or neither is up to you. You can use a brush or a pick, obviously. Once your hair is dry, take a pic with your phone or computer or whatever and send it to us at nomoredirtylooks (at) gmail (dot) com with HAIR CHALLENGE in the subject line.
Please include your first name and where you live—don’t forget that part! We like to know where you live! If you feel like telling us what shampoo and conditioner you used for the challenge, include that too! Email us by the end of the day Sunday, August 21st. Once we’ve compiled them all, we’ll publish them on our site.
Special favor: Help us make sure this is not one of those embarrassing challenges no one actually does. Tell your friends on Twitter, Facebook, at the gym or at the bar. Friend us, follow us, and then RT us, or whatever. Spread the word!
The reason for the challenge: We all wage war with our hair on a semiregular basis trying to make it look some other way than it does naturally, and hey, nothing wrong with that. We do it too. But we also want to see what happens when we switch to nontoxic, nonstripping products, and then leave our manes alone. We already did the challenge—those are our pics up top—and we want you all with us. One day! Please?